Are we now witnessing the end of digital marketers?
Is AI going to take over the digital world?

Everywhere I turn, there’s a new AI tool or feature popping up.

ChatGPT for one, is leading the way, and they’ve already amassed millions of users in no time.

And at least for me, I’ve been bombarded with questions from our awesome community about whether AI is the end of digital marketing, and if it’ll replace content creators, copywriters, SEO specialists, and even graphic designers.

And while the answer is more complicated than a simple yes or no, I’m here to share my thoughts on this fascinating topic.

So buckle up and get ready to dive into the world of AI in digital marketing.

Related Read: 3 Marketing Assets You MUST HAVE To Protect Your Business

Catch up on our latest posts:

• My Favorite Goal-Setting Tools For Year-Round Productivity
• Planning The New Year – Why I’m Setting Goals In February
• Your Money Mindset Makeover!
• How To Create A Content Calendar (Using Trello)

IS AI GOING TO SHIFT THINGS DRAMATICALLY?

First of all, it’s completely normal to feel this fear and I think it’s a very valid concern.

We’re seeing a lot of AI tools that are capable of producing incredible graphics and artwork, and soon even videos.

And while some people may fear that this will lead to the demise of graphic designers, copywriters, and other creatives. I think not.

In fact, I think that it’s going to be the end of content creators and copywriters and SEO strategists, and digital marketers who don’t adapt, change, and who resist or refuse to learn new skills will be left behind.

Because it’s really not about being replaced by machines, it’s about using them as tools to enhance our work.

People who are willing to learn and incorporate AI into their work will have an advantage over those who don’t.

As someone who’s worked in the creative industry for 12 years, I know firsthand the importance of staying current and evolving with the times.

Plus, I also think that this shift towards AI is actually a positive thing for us as entrepreneurs, solopreneurs, content creators, and business owners, coz it will allow us to focus on the things that truly matter – creativity, strategy, and human connection.

Because hey, if you’re in this game solely to make a quick buck and don’t have a deep understanding of your area of expertise, then you may find yourself quickly replaced by a machine. But if you have built up legitimacy through your experience and know-how, and are willing to embrace AI as a tool to enhance your work, then you have nothing to fear.

After all, no matter how advanced AI technology becomes, it still lacks the creativity and intuition of a human being. And that’s where we come in. By working in conjunction with AI tools, we can create truly exceptional content that resonates with our audience and drives results.

Having foresight and vision and knowing how to adopt and adapt, adopt new technology, and adapt to changing seasons and different waves of technology is really important.

And so there’s going to be those dramatic shifts, but it’s going to be up to you, as the entrepreneur, as a small business owner, as a creator as a marketer, to adapt and to find ways where you can leverage AI to your benefit, instead of looking at all the ways that it might possibly replace you, which I honestly don’t think will happen.

WHAT ARE THE POSITIVES OF AI?

First off, it’s going to revolutionize content creation by making it faster and easier. With all the amazing AI tools that are coming out, entrepreneurs and content creators can look forward to saving time and producing higher-quality work. This is great news for all of us!

Not only that, but AI can also simplify the process of outlining copy and strategy for your business, allowing you to create assets that you can leverage across multiple social media platforms.

However, it’s important to remember that AI can be used positively or negatively, just like any other tool in the world. So it’s up to you to use it in a way that benefits your business and your audience.

Remember, the success of your content ultimately depends on your skills as the creator.

It’s essential that you learn how to use AI effectively, train your team to use it, and save time in the process.

While it can replicate your tone of voice and access factual information, it can never replace your unique experience and ability to account for context and nuance. These are the areas where AI falls short and where human expertise is still essential.

So, let’s leverage those positives of AI and use it to our advantage, making our businesses more efficient and effective than ever before!

SOME OF THE PROBLEMS AI PRESENTS

First off, one of the biggest issues is that some AI models, like ChatGPT, have a data cutoff. So the latest data access of new information that is received is from 2021.

That means that a lot of the content can and will be factually inaccurate, which is super important that you understand. You have to edit this content very diligently because it will spit out wrong information. And that’s something to be aware of.

Another problem is that AI is already causing tension among artists. Some AI tools are learning how to replicate existing art, essentially stealing from artists and adapting it to the masses. That’s not cool! Some artists are even campaigning to ban AI from accessing their intellectual property.

The other thing is, AI has been shown to have a slight political bias. Many AI tools are developed by companies or individuals with their own ideologies and biases, which can affect the output of the technology.

So if you’re conservative, like me, or you’re Christian, who holds conservative values, it’s something to be watchful of, at least we’re being very, very cautious about it. I think it’s a lot of wisdom to keep your eyes open and look at what is happening in the space.

And then there’s SEO and AI. This is where things get really interesting! As you may already know, Google has come out with its own version of AR (augmented reality), F (fake), AI (artificial intelligence), and Bart. And let me tell you, there are some serious ranking issues that come with this technology.

The big question on everyone’s mind is: will AI-generated content actually rank?

And let me tell you, I’ve been consulting with some SEO experts on this, and I listened to Neil Patel, and essentially I’m looking here at Google’s search guidance, about AI-generated content.

So here’s the thing – Google had initially banned AI-generated content because it can be used to game the system and engage in Blackhat strategies. But in a recent update to their search guidelines published in February, they’ve backtracked a bit.

According to Google, not all automation and AI-generated content is spam. In fact, automation has been used to generate helpful content like sports scores, weather forecasts, and transcripts for a while now. And with AI, creators can take their expression and creativity to a whole new level. That being said, Google still recommends that content creators prioritize original and high-quality “people first” content that demonstrates expertise, authority, and trustworthiness (EAT, for short).
So, while you can use AI-generated content, you do so at your own risk. And here’s the thing – AI-generated content may seem incredible, but it’s still unoriginal. That means that your competitors may end up with a similar response. So, it’s important to think carefully about how you use AI-generated content in your SEO strategy.

Overall, Google is definitely taking a cautious approach to AI-generated content, and it’s still not clear how much weight they give to their search engine algorithms.

And so this is what I think is important to think about. Because AI is generating unoriginal content, meaning no matter how incredible it seems, it’s still generating a similar response for someone else, especially if you have competitors.

You want to use AI in a very different way than most people are going to think of using it.

Use it as a benchmark use it as a way of maybe starting a blog post but not allowing it to write the entire thing. Maybe you have writer’s block, use it for that.

So I think this is a really interesting and exciting time to be in the online space.

OVER TO YOU

Hey, we’re in the midst of an incredible time where technology is advancing faster than ever before and transforming our lives in ways we couldn’t have imagined.

I know I’m usually super cautious about AI, but hear me out – I have mixed feelings about it, and it’s a bit of a rollercoaster ride.

However, we have to come to terms also to this idea and the fact that society has become unbelievably lazy. And we’ve traded convenience for our privacy and freedom.

Ultimately, do I think that people have the capacity to reject AI and have it go away?

I don’t think so.

We must find a balance between convenience and privacy and ensure that our rights are protected in this digital age.

As marketers and entrepreneurs, it is essential that we do not become complacent and rely solely on AI to create our content and make decisions. We must continue to think critically and creatively, while also acknowledging the benefits and drawbacks of this technology.

With the right approach and mindset, we can navigate the world of AI and use it to our advantage, while also staying true to our values and priorities, and building a brighter future for ourselves and future generations.

So let’s embrace this exciting time and use it to innovate, create and grow in ways we never thought possible!

And hey, if you enjoyed this episode and want to dive deeper into content marketing with me, here are three ways you can work with me.

1. Sign Up for Our Content Class– Get my exact 5-Step System to nail your content creation once and for all, grow an audience of buyers (not just followers), and show up unapologetically as an entrepreneur without spending all your time glued to your devices.

 

2. Listen to The Business Lounge Podcast– Come and listen as we dive deeper every week into Advanced Business and Marketing strategies in the podcast.

 

3. Join The Business Lounge– Join our membership program where Chris and I coach and train online entrepreneurs on how to leverage proven + practical business and marketing strategies. To level up your business, attract more buyers, and create a business you love.

 

For now, I would love to hear from you!

What’s your biggest insight or takeaway from today’s episode?
What specific strategy will you take action this week to build your business?

Let me know over on Instagram or Telegram.

I’ll catch up with you there!

And that’s it for now.

Un beso,

Kim ❤️

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Are you looking for ways to improve your productivity and achieve your goals?

If so, this episode is definitely for you because I’ll be revealing the tools that have totally transformed the way I work and keep me more inspired and productive than ever.

From task management tools to brainstorming apps, I’ll be sharing all of my favorite tools to make it easy for you to find exactly what you need to take your productivity to the next level.

So let’s dive right into it!

Related Read: How To Merge Trello And
The Full Focus Planner

Catch up on our latest posts:

• Planning The New Year – Why I’m Setting Goals In February
• Your Money Mindset Makeover!
• How To Create A Content Calendar (Using Trello)
• 3 Must-Have Content Hacks To Stay Consistent Even When You’re SUPER Busy

FULL FOCUS PLANNER

One of the things that I’ve been using for a really long time that you know about if you have been following me for any amount of time, is the Full Focus Planner.

Although it may not sound like a goal-setting tool, the Full Focus Planner is intended to assist you in keeping track of your goals and ensuring that you’re constantly moving closer to them. You can simply review your goals and allocate them to particular quarters with dedicated goal pages, helping you stay on track.

Without a system in place to keep track of your goals, you’ll lose track of your daily to-do’s and you’ll end up spending your time on urgent but not necessarily important tasks. And your big picture goals like setting up a funnel, improving your branding, or nailing your content creation, tend to get pushed to the back burner.

And so I love having the Full Focus Planner, it just lets you do that strategic process of remembering every single quarter and it helps you have a clear way to keep those goals front and center.

THE PROSPER PLAN

Achieving goals is an essential aspect of personal growth and business success. However, turning goals into actionable plans and staying consistent can be challenging. So the second tool that I want to recommend is The Prosper Plan.

I created The Prosper Plan since 2017, and we’ve been refining and perfecting this process, and every year, our members have seen real results. It’s not just a theoretical concept; it’s a living, breathing document that helps us turn our goals into a business plan and stay consistent.

And I’m not just recommending this because it’s my product – I also use The Prosper Plan myself, and it helps me stay accountable and consistent. And I truly believe it can make a big difference for anyone who uses it. It’s a tool that helped me and my clients turn our goals into a business plan and stay accountable throughout the year.

So you can access either the Workbook or the Full Course where I walk you through the entire process.

And even if you don’t use The Prosper Plan specifically, it’s important to have a goal-setting system that works for you. I make it a habit to write down my top three goals for the quarter every morning in my planner, and that helps me stay accountable and focused. So find a system that works for you and stick to it.

Remember, setting goals is just the first step. Turning them into an actionable plan and staying consistent is what really matters. With the right tools and mindset, you can achieve anything you set your mind to.

CLICKUP & TRELLO

Last year our team and our business grew a lot. And as we released more products, we needed a tool that was more flexible and allowed us to collaborate better as a team. That’s why we made an executive decision to switch from Trello to ClickUp.

But hey, don’t get me wrong. I still love Trello, and I still use Trello. We’ve developed some pretty amazing templates and products around Trello: (check out: Trello Business Suite).

And even if we haven’t, I will always recommend it for solo entrepreneurs in the early stages of building their businesses.

But for us, ClickUp was the perfect tool in the stage we’re in now in the business. I love the vision behind the tool and what it stands for. We’ve been testing it out for a year now and we’ve loved it.

But it’s not about the tool you use, it’s about your intentions and habits behind it. Having the ability to execute a project and having clarity on what projects to tackle next is crucial for success. As long as you have a good execution strategy and are hitting your goals, any tool can work for you.

So, whether you’re a solo entrepreneur or part of a team, find a tool that works for you and helps you execute your projects and goals. And I feel like ClickUp and Trello are up there for me.

CHANTY

We also tried a new tool called Chanty, it’s a Slack alternative.

And I have been really enjoying using Chanty. Nothing is wrong with Slack. I just wanted to try a different alternative tool for many reasons that I won’t get into in this episode.

So far, I have been thoroughly impressed with Chanty‘s ability to foster team collaboration. Although with Chanty there are still a few glitches in the tool since it is a newer tool, it has been an excellent experience, plus it’s completely free.

And it’s been phenomenal for team collaboration. So I highly recommend checking out Chanty.

ONENOTE OR GOODNOTE

As someone who loves taking notes on a physical paper, I have been exploring different ways to make the process more fun, engaging, and productive. And I have recently been enjoying note-taking on my tablet.

And though I still love my physical notebooks and will never give them up, I discovered OneNote, a Microsoft product that has been surprisingly impressive in terms of its features and performance.

OneNote has been my go-to tool for note-taking, which allows me to pull in digital assets and share notes with my team. GoodNotes is another excellent note-taking app that I love.

Again, I still use my physical notebooks for brainstorming. But whenever I want to collaborate and share a note with my team, bring in digital assets, pull links directly, and have images, and all that good stuff, it is just so much easier to do on a tablet.

So ultimately, finding a balance between digital and analog note-taking has helped me feel refreshed and motivated this new year.

OVER TO YOU

So those are my top goal-setting slash productivity tools at the moment.

Yes, I do use many more tools, but these are the basics. And these are the ones that have been the heavy lifters the last year or so, the ones that have been just tried and true for me that I absolutely love and recommend.

Don’t forget that of course if you want more hand-holding and an actual template, you can check out The Prosper Plan Workbook or The Prosper Plan Course. It is our signature goal-setting program that will help you turn your goals and intentions into an actionable plan that you can follow throughout the entire year.

From personal growth plans to revenue projections and marketing strategies, we’ve got you covered. It’s available outside of our membership for the first time, and you can choose the option that works best for you and start prospering today!

And hey, if you enjoyed this episode and want to dive deeper into content marketing with me, here are three ways you can work with me.

1. Sign Up for Our Content Class– Get my exact 5-Step System to nail your content creation once and for all, grow an audience of buyers (not just followers), and show up unapologetically as an entrepreneur without spending all your time glued to your devices.

 

2. Listen to The Business Lounge Podcast– Come and listen as we dive deeper every week into Advanced Business and Marketing strategies in the podcast.

 

3. Join The Business Lounge– Join our membership program where Chris and I coach and train online entrepreneurs on how to leverage proven + practical business and marketing strategies. To level up your business, attract more buyers, and create a business you love.

 

For now, I would love to hear from you!

What is your favorite productivity tool, or goal setting platform that you’ve been really enjoying?

Let me know over on Instagram or Telegram.

I’ll catch up with you there!

And that’s it for now.

Loveyah!

Un beso,

Kim ❤️

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• How To Create A Content Calendar Using Trello
• How To Merge Trello And The Full Focus Planner
• How To Create Content Marketing Plan
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Have you planned and set your goals for the year already? 

Or did you miss the chance to set your goals in January so you’re thinking of maybe doing it next year?

So January was a pretty intense month for us.

We just wrapped up our Live Funnels Bootcamp. It’s an all-day event that we host for eight plus hours with a small intimate group of entrepreneurs that want to focus on leveling up a specific area in their marketing.

So January was kind of a dual purpose for us. It’s a lot of planning, strategizing and execution for the live bootcamp. As well as resting up from the holidays.

And so we decided we made an executive decision that we are going to go ahead and treat the month of February like the month of January.

We will do what we normally do in January, which in our case is having our yearly planning retreat that we’ve been doing since 2016, in the month of February.

So if you’re in the same place, I hope that this episode inspires you that you can still set your plans and goals for the year even if it’s already in the month of February, March, etc.

So today, I’m gonna give you a little behind the scenes of how we deal with uncertainty in the business, things that pivot and how we adapt as we plan for the new year.

And so, if you haven’t set your goals yet, and even if you have already, this episode will help you deal with what comes out of you when it comes to life and business and how to course correct appropriately.

Let’s get into it.

Related Read: How to Set Goals The RIGHT Way

Catch up on our latest posts:

• Your Money Mindset Makeover!
• How To Create A Content Calendar (Using Trello)
• 3 Must-Have Content Hacks To Stay Consistent Even When You’re SUPER Busy
• Do You Really Need To Post 15+ Times Per Day On Social Media To Stay Relevant?

YOU STILL HAVE TIME TO SET GOALS

Every year in January, Chris and I would have an actual goal setting planning process where we would turn our goals into a business plan for the year, and we’ve refined that process. And starting in 2017, we wanted to give The Business Lounge members access to that, called The Prosper Plan.

And so as a community, we go through that process every year together in January, but I’m always telling my members, it’s okay, if you have to plan your year in February, or March, or Mid-year.

So Chris and I, when we are planning our goals for the year, we’re not just planning business goals, we’re also planning life goals.

And we’re also looking at how our business fits into our life, instead of how our life fits into our business.

And so I want to encourage you, if you haven’t had a chance to sit down and really plan your goals, it’s totally okay to come back, February, or March, or April, and do some planning and course correction.

I love to work backwards in my business. And so I find that having just a time that’s dedicated for me to look at what has worked in my business and in my life, where I am right now, take accountability for what didn’t work, look and take an inventory of my life and my business. It’s so therapeutic and helpful.

And so with the world being what it is right now, I think we owe it to ourselves to just slow down to just come up with a time where we can sit down and really look at what we want to achieve at the end of the year, what we want to feel at the end of the year. How do we want to function? What do we want to do differently? How are our decisions impacting the people around us? And how do we want them to feel at the end of the year?

So just feel encouraged and permission to go ahead and plan your little heart out too, if you haven’t done so already.

SIMPLIFYING YOUR GOALS

I’m the kind of person that loves a good plan, a good goal and an ambitious plan and an ambitious goal.

And so for me, I tend to have this pitfall of overcomplicating things and making things too perfect and waiting till the very ideal moment instead of just getting it done.

And this is something I’ve had to really work on the past couple of years. And one of the things that I’m doing this year is I’m aggressively and unapologetically pursuing freedom.

For me, simplicity is freedom.

Because I tend to entrap myself in this idea of how things should be or what they should look like instead of what they are.

And I’ve been working with my mentor this year, who pointed out that I need to simplify. It’s something that I’ve known and it’s just been at the forefront.

So this year, I’m just aggressively and unapologetically pursuing freedom. And I’m simplifying my goal setting process, everything that I can in our business, everything that I can and in my life.

How can we actually make things simpler?

And I’m sharing all of these with you, because I want you to also feel inspired and hopefully given permission to pursue simplicity and pursue freedom aggressively.

Maybe you’re holding yourself back from really ambitious dreams and you’ve been a little scared to pursue them, I want you to be brave enough to have the freedom to pursue those dreams, to be courageous enough to dream big this year, to be courageous enough to say, “I’m going to do things the way God is leading you to do things”.

So all that to say, I want to encourage you to focus on simplification and freedom.

WHAT IS YOUR ONE THING?

If you’re in The Business Lounge, if you’ve gone through The Prosper Plan, you know, we talk about The One Thing a lot.

It’s a book by Gary Keller, The One Thing, and the concept is fantastic.

It’s asking yourself this question:

What is the one thing that you could do that would make everything else easier or unnecessary?

And so looking at that can be so empowering, because it gives you blinders, it provides focus. And a focus is unparalleled and invaluable when it comes to actually following through on your goals.

So one of the things that I want to encourage you to do is to find your one thing. And if you haven’t picked up the book The One Thing by Gary Keller, I highly recommend that you do.

It has such an amazing and powerful concept. It makes you okay with the chaos that comes with being an entrepreneur. And it gives you validation to just pursue your one thing really hard, and then build your goals off of that one thing. Instead of having this lofty and ambitious list of goals that you never look at again, and then feeling disappointed at the end of the year because you didn’t reach them.

You got to have a plan. And I think that the one thing really helps you focus on what that plan should look like.

MY GOAL SETTING PROCESS

I want to walk you through what it looks like in real life for us to set up on our goal-setting process.

We normally take a trip, we normally have an actual goal setting retreat. But this year, it’s gonna be a little different. We’re not going to be able to travel. What we’re going to do is we’re going to rent an actual office space, and have three to four days of team meetings, usually half days, and keep things rolling that way. And next, we start off with the actual prosper plan.

I can’t go through all of it with you. But I’m just going to give you some highlights.

Reviewing Your Previous Year

What worked and what didn’t?
What numbers that we hit, did we reach the goals that we set?
If so, how can we replicate that again this year?
If not, how can we course correct?

One of my mentors mentioned this, and I thought it was such a cool idea. It’s looking at your goals and deciding:

Do you need to push or do you need to pause?

Do you need to push, meaning you did not reach the goal because maybe you did not push enough? And so you’re going to refocus on this particular aspect and just really go at it

Do you need to pause, meaning, you have to think if the goal that you set actually made sense for the season that you’re in? And so if it didn’t, then you can go and just pause and replace it with a different goal, a smaller goal or a bigger goal, just depending on where you’re at with the season in your business.

So, total permission to change things up and get really strategic.

Setting Intentions

How do I want to feel at the end of the year?

What is your one thing this year?

Who do I need to become this year, in order to reach the goals that I have in mind?

What are some of the skills that you need to acquire?

What are some of the limiting beliefs that you might need to let go of?

What are some of the mental and emotional areas that you might need to heal?

How are you going to build yourself this year? Spiritually, mentally, physically?

Setting Goals

This is the fun part. We’ve gotten a good foundation for our goal setting. And now we’re going to look at what that looks like very practically.

For me, I love setting three to five goals, not more than that. I think you could go up to 10. And that’s really pushing it. And the reason for that is again, Simplicity.

When you have fewer goals, it feels more attainable.

But I know that once I reach those three to five goals, I can actually replace them with new ones. So that’s a little workaround.

And so for me, three of those goals are usually business goals. Two of the goals are personal goals. Yes, that includes both personal and professional. So three to five goals, not more than that. So you can be really focused.

Promotional Calendar

We look at our financial goals. These are the goals that we have for marketing and building the business, so we then ask:

How does this match up with our promotional schedule?

And we’ll look at the entire year, and it might change. That’s okay. It’s just having that big picture vision and an idea of how the year is going to flow.

Content Strategy & Content Plan

That way, the content strategy is leading to the promotional plan, meaning they’re both working synergistically to help you achieve a particular goal.

So instead of having a bunch of to do’s on your to do list that are completely discombobulated from the goals that you have set earlier in the year, you actually have a system to follow up, you have milestones, you’re breaking it down into tasks, and you’re assigning these goals in a way that makes sense for the whole quarter.

And I hope that you’re starting to see how you’re reverse engineering, the whole process to really start off with looking at what worked and didn’t. And all the way down to like focusing on your one thing, making sure that you have a personal growth plan, and then diving into promotional plans, and then your content or marketing strategy.

I hope you’re starting to see the big picture and then that it’s hopefully coming together for you.

That’s how we do our goal setting. That’s how we do our planning.

OVER TO YOU

So I hope that this was helpful.

I hope that you enjoyed it.

Don’t forget if you want more hand holding and an actual template, you can check out The Prosper Plan Workbook or The Prosper Plan Course.

I hope that this year is full of amazing things in your business.

I hope that you’re being intentional and that you’re doubling down on your purpose and on your WHY, and really stepping into all that God has in store for you.

Remember, you’re put on this earth for a very important reason. And people really need the gifts and skills and the awesome perspective that you bring into the mix.

And hey, if you enjoyed this episode and want to dive deeper into content marketing with me, here are three ways you can work with me.

1. Sign Up for Our Content Class– Get my exact 5-Step System to nail your content creation once and for all, grow an audience of buyers (not just followers), and show up unapologetically as an entrepreneur without spending all your time glued to your devices.

 

2. Listen to The Business Lounge Podcast– Come and listen as we dive deeper every week into Advanced Business and Marketing strategies in the podcast.

 

3. Join The Business Lounge– Join our membership program where Chris and I coach and train online entrepreneurs on how to leverage proven + practical business and marketing strategies. To level up your business, attract more buyers, and create a business you love.

 

For now, I would love to hear from you.

Tell me in the comments below, or message me on social media at @kimannjimenez.

What’s your biggest insight or takeaway from today’s episode?

And most importantly, how can you put it into action right now?

I’d love to hear from you.

Un beso,
Kim ❤️

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So you’ve set out to hit some financial goals (big or small) and you’re excited to make it all happen…

”This is going to be the year!”

And while I absolutely agree, and I’m totally  rooting for you, before you put together a plan, hire a mentor, or start investing in ads…

Have you considered what needs to shift in your money mindset?

If the answer is no, you’re not alone, and it’s absolutely not your fault. 

Most of the entrepreneurial celebs flexing on the gram rarely talk about what it really takes to make financial strides. We hear about strategy, and great ideas, a better product, higher quality marketing…

And while ALL these things are wonderful and important, my decade of running a business and coaching thousands of business owners has taught me that it doesn’t matter how great the strategy is, or how innovative your product can get, the stories we tell ourselves about money have the greatest impact on our financial goals. 

Often, these beliefs are so ingrained in us that we don’t even realize we have them. We all have money mindset blocks (me included), and so freeing when we can be aware of them and reframe them.

So, how exactly do you do that?

I’m so pumped about this episode because we’re taking an excerpt from a training we did inside The Business Lounge, The Profit Plan Workshop.

And here, I’m going to show you how you can pay attention and be aware of when there is a red flag in your money mindset. Plus, I’m going to give you simple ways on how to makeover your money mindset and reach your next profit milestone with courage.

So, without further ado, let’s get into it.

Catch up on our latest posts:

• How To Create A Content Calendar (Using Trello)
• 3 Must-Have Content Hacks To Stay Consistent Even When You’re SUPER Busy
• Do You Really Need To Post 15+ Times Per Day On Social Media To Stay Relevant?
• There’s Hidden Money In Your Business! Let’s Find It.

You’ve heard me say this many times;

Business magic always happens when your mindset meets strategy.

When those are working together, that’s how you actually can move forward.

And so oftentimes, we’ll focus too much on the mindset and not enough on strategy, or too much on the strategy and not enough on the mindset.

Because here’s the deal, I can give you the strategy all day long. But if you’re not ready to receive it, if the way that you look at money is distorted, if there’s some things that are not really healed with your relationship with money, then it’s gonna be really hard for you to implement, because you’re not going to feel confident in the strategy.

And that’s what we’re gonna dive into right now.

RED FLAGS IN OUR MONEY MINDSET

What are those things that kind of kind of dictate to us you know, something is happening, something is is going on, that maybe isn’t the ideal way that we want to start thinking about money, and how can we change it

So you’ll know that there’s something that you still have to work on in terms of your money mindset, if for example;

🚩You tell yourself things like “My people could never afford that.”

🚩If the minute you make some $$ you spend it all, save it all, OR you give it away…

🚩If you’re afraid to create more passive offers because ‘your clients won’t need you anymore’.

🚩If you look at other guys/gals who are KILLIN’ it in your industry and you think, ‘It must be nice!’ OR ‘That’s easy for them because they have X,Y,Z…’

🚩If you think most wealthy people are greedy, selfish, or don’t contribute their ‘fair share.’

🚩If you catch yourself feeling like making more money will change you.

🚩If you’ve ever thought to yourself, ‘Why would people pay me for this if they can get it/learn it for free online?’

🚩If you’re waiting until the pandemic is over to level up… or until the economy gets better… or until X, Y, or Z happens…

We ALL have limiting beliefs around money.

But listen…

It’s NOT your fault…

Most of our limiting beliefs come from our upbringing, the people that we surround ourselves with bad experiences in the past, like failed business that you need to let go of, or bad financial decisions in the past that need to go away.

And so whatever it is that you’re feeling right now, I want to remind you that it’s not your fault, these things happened. If there was a situation in the past that you could have handled better, you have to forgive yourself and move forward.

There are people in the world who need your services, there are people in the world who need what it is that you offer, they need your product, they need your program, they need that digital offer, they need those ideas that you have in your brain to fix a particular problem.

So I want you to commit to multiplying your gifts to healing any limiting beliefs that you might have.

HOW TO FIX YOUR LIMITING BELIEFS

Now that we can recognize and we can be aware of our limiting beliefs, how do you fix it?

Here are a couple of things that you can do to start fixing some of those limiting beliefs.

✅Practice mental reframes.

✅Find a good therapist.

✅Talk to God about it.

✅Take an online money class.

✅Get a good coach or mentor.

✅Surround yourself with people who have healthy relationships with money.

OVER TO YOU

So what we’re facing right now really is a financial crisis in terms of how we manage our money, and in terms of how we invest our money, and in terms of how we multiply our funds.

And this is not ragging on anyone who’s going through a hard financial situation.

Chris, and I know what it’s like to be in the red for years, and although we’ve reached a level of success, all of what we went through helped shape our future and has been an incredible blessing in our lives.

So this whole idea that you will forever and perpetually stay right in a mindset of poverty, in a mindset where you just don’t ever prosper, is CRAZY.

Most people live in that mindset and they refuse to leave.

And I don’t want you to be one of those people.

If you’re going through that kind of situation, that’s normal, and it happens.

But, work towards a change. Work towards the future. That’s what matters.

So let’s fix our money mindset.

Let’s look at how we think about money differently and let’s start prospering on purpose.

And hey, if you enjoyed this episode and want to dive deeper into content marketing with me, here are three ways you can work with me.

1. Sign Up for Our Content Class– Get my exact 5-Step System to nail your content creation once and for all, grow an audience of buyers (not just followers), and show up unapologetically as an entrepreneur without spending all your time glued to your devices.

 

2. Listen to The Business Lounge Podcast– Come and listen as we dive deeper every week into Advanced Business and Marketing strategies in the podcast.

 

3. Join The Business Lounge– Join our membership program where Chris and I coach and train online entrepreneurs on how to leverage proven + practical business and marketing strategies. To level up your business, attract more buyers, and create a business you love.

 

For now, I would love to hear from you.

Tell me in the comments below, or message me on social media at @kimannjimenez.

What’s your biggest insight or takeaway from today’s episode?

And most importantly, how can you put it into action right now?

I’d love to hear from you.

Un beso,
Kim ❤️

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• How To Create A POWERFUL Content Calendar With Trello
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• How To Create Content Marketing Plan
• The Best Social Media Content Calendar Tool Every Marketer Needs

Do you ever feel that you can never catch up on managing all your content?

From writing blogs, recording podcasts or videos, posting on social media, and sending newsletters. I hear you; creating content takes a lot of time and can get overwhelming.

And trust me; you are not alone.

After training and coaching over 30,000 entrepreneurs through our various courses and programs, I hear this complaint from hundreds of overwhelmed, burnt-out entrepreneurs, creators, and leaders every week like you.

And in this episode, I’m going to show you exactly the process workflow of creating content you can put in one place, my favorite tool— Trello, to keep you from feeling overwhelmed.

So let’s jump into it. 

⭐Related Read: How To Create A POWERFUL Content Calendar With Trello

Catch up on our latest posts:

• 3 Must-Have Content Hacks To Stay Consistent Even When You’re SUPER Busy
• Do You Really Need To Post 15+ Times Per Day On Social Media To Stay Relevant?
• There’s Hidden Money In Your Business! Let’s Find It.
• Top 3 Reasons You Should Create Long-Form Content That SELLS

Inside Trello, we’re going to move from left to right. This is how we’ve structured a basic content calendar workflow. And we have two main points on the board, Long-Form Content, and Micro Content Ideas.

LONG-FORM CONTENT

There are two important reasons why I always recommend that you start with your long-form content.

Number one, it’s going to build your authority like nothing else. You must be building relationships and adding trust and value. And that’s where your sales will come from, primarily long-form content. 

The second reason is it allows you to create content on social media much more manageable. Because then you can repurpose and reuse much easier if you just started with long-form content. Whether it’s Instagram reels, stories, or any post. 

LONG-FORM CONTENT IDEAS

You’re going to start just creating a brain dump of all the different ideas you could create and make a new card for every post idea. Then add a label to the cards, so you’ll know if it will be YouTube, Blog, Podcast, etc.

I recommend starting to publish your long-form content at least once a week. It can really serve you to start there and then start building as you move forward.

RESEARCH

From Content Ideas, we’re going to move into Research.

Here you start looking at some keywords, some questions that people might have, or competitor ideas so that you reach or talk about this topic from a different angle.

Sean Cannell always says,

“You must research before you press record.”

And this doesn’t have to be an elaborate process. You can research for 10-15 minutes to get a basic idea of what is already out there. And how you can complement the content out there instead of necessarily competing.

It can be on YouTube or podcast, or it’s going to be on your actual blog.

PRODUCTION

The next step is Production. This is where you’re going to start creating the actual thing.
Whether that is a blog or podcast, or YouTube video.

You’re going to record it, you’re going to outline, you’re gonna write it, you’re going to edit all of that. And that happens in the production phase.

One of the things that I find extremely helpful in the production phase is having a big brain dump on everything that is required to go from idea to actual publication.

Dive Deep—The Content Calendar System 2.0 is our signature program where you’ll learn a much easier way to manage your content. It doesn’t involve spending hours on end glued to the computer churning content.

And have all your checklist for your Production phase to break down specific action steps and track your progress as you get things done.

And hey, if you just have all the list in your head, it will be overwhelming and chaotic. And we don’t want to do that.

Instead, have it all outlined here in Trello or whatever tools you use. So it’s easy, and it’s entirely out of your head. All you have to do is follow the checklist.

And as you complete each step, you can just mark it off, which is helpful.

Get access to Trello Template Pack and nail your Trello productivity without wasting hours building your boards from scratch, even if you’ve never used Trello before…

READY TO PUBLISH

So once you’re ready to publish, start moving those cards over in the Ready to Publish section, which just signifies you do the final touches.

Like the last proofreading, create some of that micro-content. And then we hit publish. And that is it.

PUBLISH

Once everything is set, you’re ready to publish your content and put it out to the world.

Quick Tip: Share it on your newsletter or social media and let them know you have just published your new video, podcast, blog, etc.

CONTENT BUCKETS

One of the things that I want to share before moving to Micro-content is to have Content Buckets for your individual social media platforms before you go into your micro-content ideas.

And I do not recommend that you try to tackle all social media platforms at once. You should have one pillar of a long-form content platform and one supporting one.

So that can be YouTube and Instagram or Blog and Pinterest. It’s totally up to you and where your audience is at.

So, this is what I would highly recommend that you do.

For example, set a time to post for your Instagram—Post once a day. And then have 5 content categories to post on this platform— business advice, video teaser, personal posts, promos, and behind-the-scenes.

So you know that you will have those kinds of posts, then you can go and outline or brainstorm different ideas for your Micro-content Ideas.

MICRO CONTENT IDEAS

When you have your buckets and content cards ready— images and captions on your Micro-content card-you can label on what platform they will be posted.

Once that’s done, you want to schedule that for a particular date.

And that pretty much has that week figured out!

The idea here is that you’re going to be planning all of your content in one place and then taking that to wherever you’re publishing it.

So you want to do the same thing with all of your platforms.

Start adding content based on the schedule that you’ve set up for yourself.

OVER TO YOU

This whole process is straightforward and simple.

I hope you’re starting to see how this entire process of having a Content Calendar can help you relax, not stress so much about the content you’re creating, and, more importantly, not be overwhelmed or stay stuck.

And so, I want you to start creating more content because you’re a creator, not a consumer. That’s what entrepreneurs do.

If you want to dive in deeper, you must sign up for the Content Calendar System 2.0. You’ll learn how to repurpose your content and get as much mileage as possible.

And hey, if you enjoyed this episode and want to dive deeper into content marketing with me, here are three ways you can work with me.

1. Sign Up for Our Blogging Class– Get a FREE Download to our success path and know what to work on and not work on with your stage right now so that you can reach your goals faster and more clearly.

 

2. Listen to The Business Lounge Podcast– Come and Listen as we dive deeper every week into Advanced Business and Marketing strategies in the podcast.

 

3. Join The Business Lounge– Join our membership program where Chris and I coach and train online entrepreneurs on how to leverage proven + practical business and marketing strategies. To level up your business, attract more buyers, and create a business you love. 

For now, I would love to hear from you.

Tell me in the comments below or message me on social media at @kimannjimenez.

What’s your biggest insight or takeaway from today’s episode?
And most importantly, how can you put it into action right now?

I’d love to hear from you.

Un beso,

Kim ❤️

RELATED READS

• How To Create A POWERFUL Content Calendar With Trello
• HELP! I don’t have time or a team to create content, what do I do?
• How To Create Content Marketing Plan
• The Best Social Media Content Calendar Tool Every Marketer Needs