Two days ago, I hopped on a Facebook live video to talk to you about the biggest mistakes I see online business owners make with Facebook ads.

Ever since my inbox has been flooded with TONS of questions from readers like you who want to know how to leverage Facebook ads.

And today I’m going to show you the core, foundational Facebook ads strategy I’ve been using for my business for the past few years.

Don’t worry, it’s WAY easier to set up than you think.

But I want to warn you.

If you haven’t watched the previous video, stop reading this post right now and watch part I of this series before you move on (trust me, you’ll want to do that before you implement this strategy).

Let’s get into it, shall we?

A Simple Strategy To Run Facebook Ads




And if you want to take a closer look at what the actual Facebook ads looks like for this specific strategy, here it is.

(7) Facebook


This is the ad I run every single month to a cold audience on Facebook.


Meaning, I target people who are not familiar with my brand.

Want to see the strategy in action here on the blog? Click here to check out the ”How To Create A Killer Content Calendar” blog post to grab some #inspo for your own warm up strategy content.

And, if you’re an online retailer or you sell physical products, check out Bumblebee Linen’s blog too for even more inspiration.

I hope you put this strategy to good use in your own business and if you want to dive in deeper into Facebook ads, we just released our newest training program, Smart Facebook Ads as part of The Business Lounge.

Inside, I’ll walk you through the step-by-step traffic driving strategy you can implement right away to generate more leads and sales for your online business.



Over To You

Now it’s time to take action and implement what you learned.

Whether you have a $50 or a $5,000 budget, experiment with the warm up strategy and start building relationships with new prospects by giving value first.

Plus, if you have any questions, ideas or suggestions, leave them in the comments below. 🙂



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