So a few weeks ago one of our  The Business Lounge members asked me the following question, ‘Kim if you were spending $100 on ads to promote a new product/service, how would you spend it?

And earlier today I popped into a Facebook live video to answer this question and show you the two campaigns I would run if I were launching a new product or service using Facebook ads on a budget.

It’s actually a very simple strategy that you can use whether you’re just getting your toes wet with FB Ads or you’ve been at it for a while.

 

Getting Into The Strategy

 

Ad Campaign Examples

Cold Traffic Campaign: Running content to a cold audience is a great idea. 

 

Warm Traffic Ad Campaign: Capturing your warm traffic’s name and emails and putting them through a funnel is really smart (and profitable).

 

Hot Traffic Ad Campaign: Start the conversation with existing clients or folks who have gone through your funnel but have not bought yet. 

 

Want To Learn More?

So there you have it, a super simple way to turn cold users on Facebook into buyers using two simple campaigns.

If you wanna learn more about running profitable Facebook Ads, come on over and enroll in my brand new, free class, How To Run Profitable Facebook Ads Campaigns In 3 Simple Steps.

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Over To You

Had any takeaways or insights from this video?

Let me know in the comments below!

Xo,

Kim

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