How to Write a Winning Sales Email and Boost Sales (free template inside)

Kimberly Ann Jimenez,
Marketing Strategist & Founder

Let me ask you something…

How often do you really put yourself out there and promote what you do?

Hold that thought because guess what?

I’ve got another sizzling-hot cash flow tip incoming!

Quick story: We just hosted our 2024 Live Funnels Bootcamp​, and we had a BLAST (even though Chris and I got sick), spending the entire day with a small group of entrepreneurs mapping their sales funnel and cashflow strategies for the year.

#MoMoneyHoney πŸ’°

And since we’re pretty much running our own ‘marketing lab’ with all the new strategies we’re constantly testing and refining at our company + with hundreds of our clients around the globe, when we mentioned this cashflow tip I’m about to share with you, EVERYONE got excited.

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Let’s get into it!

Sell your stuff in EVERY email!

I know, I know… you’ve probably either already heard this before and are about to hit the ‘snooze’ button on me…

OR…

You’re thinking, what do you mean by ‘EVERY email’? Aren’t we supposed to share free tips, advice, and content, via email?

Let me explain because you’re likely leaving money on the table…

Yes, you can and SHOULD be sending free content to your email list that builds relationships and nurtures them (kind of like this email you’re reading right now).

But there’s a little trick I use in EVERY email to sell even if I’m just sharing a new piece of content.

It’s… you guessed it! ‘The P.S. Pitch’

At the end of EVERY email, I use the P.S. section to shout out a new product, sell an existing evergreen program, or promote something new (keep reading for a FULL template).

I shared this simple tip with our Bootcampers and look what happened not 24 hours later!! πŸ‘‡πŸ»πŸ‘‡πŸ»πŸ‘‡πŸ»

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This is why I LOVE me some marketing, but only when it’s service focused AND profit-driven.

Otherwise, what’s the point? πŸ€·β€β™€οΈ


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”SHOW ME THE MONEY!” I love that scene from Jerry Maguire. πŸ˜‚

It’s why I coined the term ”Profitability Over Popularity” (the service-focused and profit-driven part, not the movie lol).

It’s our ENTIRE marketing philosophy at Kim + Co. because you simply don’t have time to do stuff that doesn’t work, am I right?

Okay, so how exactly do you use the P.S. section to sell your products, programs, or services?

Here’s a simple ‘PS Pitch’ Template that you can copy for your emails THIS WEEK:

”P.S. Speaking of (insert topic related to your product/service/course) ________________, did you know we help (insert your target market) _____________ to (insert benefit) ____________?

Get all the details + (insert an enticing offer) by clicking here (hyperlink to a page where people can work with you). >>

It can read a little something like this:

‘P.S. Speaking of growing onions in February, did you know we help beginner gardeners like you select the perfect seed varieties for your specific growing zone?

Get all the details for how you can get started with ‘The Ultimate Beginners Planting Guide’ + 25% off for the next 24 hours here >>”

That’s it! Simple, right?

Yet, it’s such a profitable area of your emails that most of the time gets totally overlooked. By the way, make sure to copy/past this template right now before you forget. πŸ˜‰

πŸ’‘ And Pro Tip: You can adapt this to your social media posts too!

Would you believe me if I told you we make $3-10k/mo in extra sales just from our email’s ‘P.S. Pitch’ section? Well, it’s true! And now you can give it a try too.

And of course, those numbers happen because we have a fairly large list (currently hovering around 50,000 after some massive cleanup 🧹)…

So if you haven’t started building your list just yet, I got you covered with a step-by-step guide to help you get started! πŸ‘‡πŸ» πŸ‘‡πŸ» πŸ‘‡πŸ»

OVER TO YOU

If you want to know how we add 1,000-2,000 NEW leads to our email list every month organically (without ads), check out this article on the blog + our FREE Email Checklist).

5 steps to build your email list from scratch blog graphic​

It documents EXACTLY how to start and grow an email list from absolutely scratch and without ads in 5 steps (plus, a handy checklist to help you stay focused).

Okay, my friend, that rounds up this edition of ‘The Marketing Tea’.

Make it a good week!

Un beso! 😘

xx,

Kim ❀️

Want to finally write profitable email campaigns that actually SELL even if you’re a terrible copywriter? Snag my Ultimate Email Swipe File Kit and Get over 56 Pages of Copy Gold That Will Make Your Copywriting Easy, Breezy So That You Can Sell More Products, Add Value and Build Trust With Your Subscribers Without Breaking a Sweat!

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